Efes Sonsuz Mavi is a limited edition beer created to celebrate the 100th anniversary of the Republic of Turkey. Inspired by the striking blue of Atatürk’s eyes, the name and design pay tribute to his vision and legacy. The beer itself is a doppelbock, Atatürk’s favorite style, offering a rich and memorable taste. The label features the iconic Bandırma Vapuru, the ship that carried the seeds of freedom, illustrated in copper hot foil to evoke both nostalgia and craftsmanship. Set against a deep blue background with an abstract sea-inspired pattern, the design feels premium, meaningful, and steeped in history — a fitting homage to a century of independence.