For Cervezas Alhambra’s 1925 series, we designed a limited edition cardboard packaging system inspired by the intricate wall patterns of the Alhambra Palace in southern Spain. The design comes to life on shelf: when multiple packs are aligned, their abstract patterns connect seamlessly, creating a sense of visual harmony and craft. The collection includes three configurations — 6 bottles with 1 glass, 4 bottles with 1 glass, and 2 bottles with 2 glasses — all housed in packs that feel as premium as the beer inside. We used the natural, textured side of the cardboard on the outside to echo the handcrafted quality of the beer and help it stand out with understated elegance. Opening the pack reveals the glossy interior, adding a subtle, delightful contrast to the unboxing experience and reinforcing the attention to detail behind the brand.